What's going on with Ninja's ratings this year? It's mainly the special events that get disappointing ratings right? Maybe NBC should advertise their shows a bit more.
I think season 12 will be the end of ANW. I don't expect it to ever increase in ratings (well, ratings for seasons as a whole) again now. Don't worry I can handle this
I've mentioned this a few times in this thread but similar to other shows NBC has handled in the past.. they milk the cow too hard.. the show is over saturated. There are too many spin offs in weird times clumped together. Nothing is "special" anymore since you can see the same people in 3 different shows in a span of a month then drug out with 600 other people for 4 months. They need to trim it down but they won't for several reason. A) The show is cheap to produce since no one outside the commentators are actually paid any consequential money and there are over 75,000 (and growing) people in line to go at it for free anyway. B) NBC has nothing in the timeslot to replace it (before ANW, NBC suffered being last place for 10 straight years during the summer. ANW was their first big hit and they haven't done anything else to fill that slot).
I suspect NBC has a few more years left given they haven't done any moves to come up with a good replacement. Look at the rest of their lineup during the week... they've gone nothin'..
As for advertising, they do a lot of it. Problem is that there is too much of it and people don't feel the specialness of "winning" anymore. These are the same people that thought Kacy won ANW remember? Now that the show has dragged on through 4 iterations (and counting as I see there's a kid's version making it 5) no one who casually watches the show even knows when the season starts or ends since every show has high stakes for some reason. Kills interest and the only ones left watching are the grandparents. The youth stopped watching a couple years ago, the girls last year and it seems most of the demo (which is mid range males). What's literally left is the 50+ crowd.